Video: ICS - Innovative Customer Segmentation

Strongly positioned with the Innovative Customer Segmentation

Certainly your company also constantly deals with the question: How can we use an attractive and individual Value Proposition to create customer retention and to limit our competitor’s influence on customers?   The automotive industry in particular is facing demanding customer expectations, which require an extensive analysis of their specific requirements. In this situation, our…

Commodities only exist in the Minds of the Inept!*

The increasing interchangeability of products and services poses a special challenge for managers. Oftentimes, price and quantity are the only relevant units in a business. The goal to distinguish one’s own company from competitors becomes increasingly difficult to reach. Although products can be a commodity – a business never is! An innovative method for customer segmentation offers new…

Strategy Consulting

The Future is not Predictable!

It is still common among well-known Economists to use outdated explanation patterns, despite the fact that such explanations do not pass the reality test. Crisis? Self-doubt? Non-existant. The financial crisis has put the field of economics in discredit – yet even six years later not much has changed. Old habits are persistent also with regards…

First pilot project started: E-learning platform in China

The first of our two pilot projects in the education sector has started this week in Shanghai. This is a collaboration between SEDLÁK & PARTNERS and two of the largest institutions for teacher training in Shanghai: The Institute of Education Developent (PIED) and the Teacher Training College of Songjiang (TTCS). The aims of the pilot projects…

The Law of Old Men – Foresighted Self-Renewal

According to the „law of old men”, top managers in their 50s make decisions that are in favour of their positions in the company, but may conflict the company’s future. Therefore, necessary change processes are argued away by the resistance from the colleagues. This is what is observed for years by Peter Noli, Professor of…

PERFORMANCE SIMULATOR® is now registered as word/figurative mark

Our innovative training tool PERFORMANCE SIMULATOR® has been successfully registered as a trademark by the Office for Harmonisation in the Internal Market (HABM) and is thus protected as a word/figurative mark across the EU in all required classes. The Trademark registration emphasizes the uniqueness and quality of the PERFORMANCE SIMULATOR®. The legitimate brand protection of the training…

Beratungsleistung: Menschen -SEDLÁK & PARTNER

Competence Management as a Strategic Tool

Due to the social and economic conditions’ rapid dynamics of change, management faces the challenge of adapting the organization’s vision accordingly. In this context, organizational and personal competences play a central role: An organization must be capable of monitoring external development as well as seizing existing impulses, to then evaluate them in-house and use them…