Validated Personality Profiles Help to Reduce Misplacement Costs for Job Positions

After years of research we can prove that every organization has its own DNA.  Thus, when it comes to assessing personality profiles it is advisable to account for company specific success factors. In order to determine whether candidates have the critical skills and sufficient potential, which are important requirements for performance, job positioning has to…

Video: ICS - Innovative Customer Segmentation

Strongly positioned with the Innovative Customer Segmentation

Certainly your company also constantly deals with the question: How can we use an attractive and individual Value Proposition to create customer retention and to limit our competitor’s influence on customers?   The automotive industry in particular is facing demanding customer expectations, which require an extensive analysis of their specific requirements. In this situation, our…

Commodities only exist in the Minds of the Inept!*

The increasing interchangeability of products and services poses a special challenge for managers. Oftentimes, price and quantity are the only relevant units in a business. The goal to distinguish one’s own company from competitors becomes increasingly difficult to reach. Although products can be a commodity – a business never is! An innovative method for customer segmentation offers new…

Strategy Consulting

The Future is not Predictable!

It is still common among well-known Economists to use outdated explanation patterns, despite the fact that such explanations do not pass the reality test. Crisis? Self-doubt? Non-existant. The financial crisis has put the field of economics in discredit – yet even six years later not much has changed. Old habits are persistent also with regards…